The Coach
Partnership
WordPress for ICF coach training in Singapore
At a glance
Company Type
Coach training
Size
Training school
Regions
Singapore & Asia
Client since
2026
Services delivered
WordPress, IA, forms, support & maintenance
Results
Programme and corporate paths that a prospective student can actually follow
An editor setup the Singapore team can keep current after graduation cycles
About The Coach Partnership
- The Coach Partnership is a Singapore transformational learning organisation. It has brought Newfield ontological coach training and ICF certification to Asia since 2010.
- The flagship is a nine-month, ICF Level 2 Newfield Coach Certification. The school also runs team coaching, health coaching, and corporate leadership work with The Works Partnership.
- Students include coaches, business leaders, clinicians, and educators who want change that lasts past the workshop.
- The website is how people decide whether to enrol, send a team, or ask about executive coaching.
- Programmes, faculty, and a clear enquiry path had to hold up on mobile without losing the school’s voice.
Project overview
The Coach Partnership needed WordPress that could carry ICF-accredited programmes, corporate work, and a straightforward path to enquire — without flattening the ontological language of the school.
I structured the site around how people actually choose a programme, wired enquiry, and left a WordPress setup the team in Singapore can edit after each cohort.
Project goals
01
Make the Newfield and ICF story obvious in the first screen, not buried in a PDF.
02
Give programme, corporate, and coaching visitors a short path to talk to the school.
03
Leave WordPress the faculty and ops team can maintain between cohorts.
Client's words
Vijay understood that a coach-training site is not a brochure. Programmes, corporate work, and enquiry paths now sit on WordPress we can maintain without calling a developer for every edit.

