The Coach
Partnership

WordPress for ICF coach training in Singapore

At a glance

Company Type

Coach training

Size

Training school

Regions

Singapore & Asia

Client since

2026

Services delivered

WordPress, IA, forms, support & maintenance

Results

Programme and corporate paths that a prospective student can actually follow

An editor setup the Singapore team can keep current after graduation cycles

About The Coach Partnership

  • The Coach Partnership is a Singapore transformational learning organisation. It has brought Newfield ontological coach training and ICF certification to Asia since 2010.
  • The flagship is a nine-month, ICF Level 2 Newfield Coach Certification. The school also runs team coaching, health coaching, and corporate leadership work with The Works Partnership.
  • Students include coaches, business leaders, clinicians, and educators who want change that lasts past the workshop.
  • The website is how people decide whether to enrol, send a team, or ask about executive coaching.
  • Programmes, faculty, and a clear enquiry path had to hold up on mobile without losing the school’s voice.

Project overview

The Coach Partnership needed WordPress that could carry ICF-accredited programmes, corporate work, and a straightforward path to enquire — without flattening the ontological language of the school.

I structured the site around how people actually choose a programme, wired enquiry, and left a WordPress setup the team in Singapore can edit after each cohort.

Project goals

01

Make the Newfield and ICF story obvious in the first screen, not buried in a PDF.

02

Give programme, corporate, and coaching visitors a short path to talk to the school.

03

Leave WordPress the faculty and ops team can maintain between cohorts.

Client's words

Vijay understood that a coach-training site is not a brochure. Programmes, corporate work, and enquiry paths now sit on WordPress we can maintain without calling a developer for every edit.

The Coach Partnership, Coach training